
This advertisement I have chosen is the perfume ad with Britney Spears. In the ad I noticed that for one she has her finger in the belt loop which shows that she wants to take her clothes off or that she is teasing the men. I also saw all the birds in the ad in cages and at first I didn't understand why there were birds in the ad. The more I got to thinking the more I thought of the birds as men. That they are all in cages looking at Britney and that because of the perfume she is wearing she has the ability to chose which one she wants to let out. Also the bird on her finger to me shows that she has the man wrapped around her finger. This ad makes women think that if they buy this perfume that they too will have men lined up to be with them. The way Britney is dressed makes women feel that if they dress and look like Britney that this fantasy life will come true. The gender relations I saw in this advertisement was that once women dress and wear certain things that they have all control over men.
Reading Response
I agree with what Wolfe said, I do think that the way women show themselves off has change dramatically over the decades. One of my favorite shows of all times is the show Happy Days which is set in the 1950s. If you take that show and compare it to Desperate house wives you can see a huge change. I do think that there is a huge problem with the media in today's time period. All they ever show are skinny women with barely any clothes on. This not only effects college girls but also little girls too. I mean for instance Vanessa Huggins who played in High School Musical that got caught taken porno pictures, so many little girls watched that movie and then to have to main star get in trouble for doing things like that, that just doesn't send a good message. Over the summer I babysat a little girl whose favorite show was Zoey 101 starting Jamie Lynn Spears, but one day I came in a she told me her mom said she wasn't allowed to watch it anymore because Jamie was 16 and got pregent. This was a little girl that wanted to be just like Jamie. In today's society things like that are ok in the media but its not sending a good message to the little girls that look up to them. I do think that the media needs to get a handle on this because if they don't is it only going to get worse. Women need to be happy with who they are and they need to stop having the media tell them what can make them happy. We are never going to get any where in this 3rd wave if you don't accept and be happy with all varieties of women we have in our country and world.


